The Academy is giving a voice to the people with a new initiative that will highlight the best film of the year as determined by a public vote.
AMPAS announced Monday that beginning now through March 3, audiences can vote on Twitter for their favorite movie of 2021 using the #OscarsFanFavorite hashtag or by casting a ballot on the Oscars Fan Favorite website. The winning fan-favorite film of the year will then be announced live during the 2022 Oscars ceremony.
Select participants also stand to win a trip to the 95th Oscars in 2023, where they'll potentially present an actual trophy during the broadcast.
In addition to the fan-favorite vote, the Academy is asking audiences to use Twitter to vote for an #OscarsCheerMoment spotlighting moments that made them "erupt into cheers in theaters" while watching. Five winners selected from the pool of participants will win a package, including tickets to a full year of free movies in a theater of their choice, streaming subscriptions, and exclusive items from the Academy Museum shop.